17/02/2026

Continuity from Within – Generational Transition at FORSIS

After 30 years in service of the industrial PC, Andreas Schupp is stepping down from management. The newly formed leadership team shows familiar faces:
Markus Christ, Markus Bruckmann, Daniel Eich, and David Gutekunst continue what FORSIS has always stood for:

Continuity and reliable customer relationships.

In the eyes of Andreas Schupp (65), the last 30 years have passed in the blink of an eye.
On the final stretch to a well-deserved retirement, the FORSIS co-founder and shareholder looks back on an eventful company history:

“During my time as Head of Technology, Design, and Electronics, there were always new challenges, but also many successes. What began in 1995 with the construction of rugged panel PCs for industrial operational and machine data acquisition is today a company that continues to stand for quality, technological competence, and reliability. This collective development and continuity allows me to look to the future with confidence.”

“Confident Outlook for the Future”

Andreas Schupp is particularly proud of the consistent customer orientation. “That remains our hallmark to this day,” says Schupp.

“Our flexibility in product development and our willingness to economically realize even demanding custom solutions distinguish us from mass-produced goods from the Far East.”

Time and again, Schupp has initiated important modernizations, such as the recent migration of the ERP system and the transition to the cloud-based communication platform Microsoft 365.

“The updated IT environment increases our productivity in daily operations,” says Schupp, who will continue to oversee the implementation of both projects until the end of the year and wishes to remain available to the company in an advisory capacity.

Andreas Schupp will begin his retirement as planned on September 1, 2025, and with a very good feeling. “I have complete confidence in the competence and commitment of my successors,” says Schupp, looking at the newly formed leadership circle, as the new management is in experienced hands:

Markus Bruckmann (authorized signatory for Purchasing)

Markus Christ (Managing Director and Shareholder),

Daniel Eich (authorized signatory for Sales),

David Gutekunst (authorized signatory for Production and Technology), and

have contributed significantly to the company’s success in various roles over many years and now want to lead the company together into the next era.

Familiar Faces, Fresh Momentum

Markus Christ: “Combining Proven Methods with Fresh Ideas”

Schupp’s co-founder and long-time Managing Director Markus Christ (58) is known to many FORSIS customers as a competent contact for projects.

In the future, he wants to focus even more strongly on this area. “We have always understood continuity as a product of long-term customer relationships and long-serving employees,” says Christ, who as Managing Director of a small company has repeatedly set important social incentives for employee retention.

“Flexible working time models and a culture of mutual respect make our company future-proof,” emphasizes Christ. “High motivation always pays off for our customers as well.”

However, Christ also considers it crucial for success to remain flexible as a solution provider and to continuously develop: “We consciously embrace external input to further improve our products and processes—for example, through project-driven developments.

“In the coming years, we want to combine fresh ideas with the conservative core values that have shaped FORSIS:
Reliability, partnership, and quality.”

Daniel Eich: “Giving Sales New Perspectives”

One of the two new additions to the leadership team is Daniel Eich (35).
Eich has been with FORSIS for 17 years and has worked his way up from inside sales through field sales to leading sales activities in Northern Germany.

“I know the company inside and out,” says Eich, whose career began with an apprenticeship as an IT systems salesman at Deutsche Telekom—a solid foundation for his further career at FORSIS. In the medium term, Eich is to assume overall responsibility for sales and will initially represent Markus Christ in this role. Daniel Eich will also actively participate in strategic decisions going forward. It is particularly important to him to improve proven methods through new input.

“We are a small, agile company with short communication channels and direct communication,” explains Eich, “the open collaboration and the ability to act quickly make us strong and agile.”